The MATCH-UP II shelter dog rehoming program and the website (the “Website”) are operated by the Animal Rescue League of Boston (“ARL”). ARL is committed to safeguarding the online privacy of Website users, and recognizes the importance of protecting the privacy of information that personally identifies you (“Personal Information”) that is collected at the Website. Throughout this Privacy Policy (the “Policy”), the words “we,” “us,” and “our” refer to ARL. By accessing or using this Website you consent to the use of your Personal Information as described in this Policy. If you are unwilling to consent to our collection and use of your Personal Information as described in this Policy or to accept the terms in the Terms of Use [insert link to Terms of Use] that apply to use of the Website, you should not use the Website.

What information does the ARL collect?

The ARL collects non-personally identifiable information about you through your IP address, computer settings and/or most-recently visited website. We do not collect any of your Personal Information unless you voluntarily submit such information to us, by, for example, filling out a survey or registration form [or posting or otherwise submitting Personal Information at the Website]. The types of information that may be requested include your name, email address and phone number.

How is the information used?

ARL respects your privacy and has instituted policies and security measures intended to ensure that your Personal Information is handled in a safe and responsible manner. We may use your Personal Information to deliver information to you about our organization and for website administration. Occasionally, the ARL may contact visitors who have provided their Personal Information through the Website to conduct surveys seeking feedback about their experience on the Website. These surveys are used for quality assurance purposes to improve our level of customer service. We may use your Personal Information to solicit donations from you to support ARL’s activities. You may opt out of receiving communications from us by sending an e-mail to with your complete name and e-mail address. The data collected may be shared with third parties on an aggregated basis (i.e., in a format that cannot reasonably be used to identify you). In no case does the ARL share Personal Information with third parties, including to solicit our donors.

ARL may disclose your Personal Information under the following circumstances:

  • We may use your Personal Information to contact you occasionally to inform you of new services we will be providing, or seminars or articles we think will be of interest to you. We may send you regular updates on issues we think will be of interest to you.
  • Personal Information may occasionally be transferred to third parties who act for us for further processing in accordance with the purposes for which the data was originally collected or for purposes to which you have subsequently consented. For example, sometimes a third party may have access to your Personal Information in order to support our information technology or to handle mailings on our behalf.
  • We may, in our sole discretion, share or transfer Personal Information where permitted or required by law, to comply with legal process, to interact with anti-fraud databases, to protect your vital interests, to protect the security or integrity of our databases or the Website, to enforce the Terms of Use [live link] or protect ARL’s business or reputation, to take precautions against legal liability, to protect and defend the rights or property of ARL, for required institutional risk control, or for resolving disputes, inquiries or complaints with respect to your use of the Website.
  • We may send you requested information on our services or membership criteria.
  • We may use your Personal Information for marketing purposes and market research.
  • We may use your Personal Information to administer this Website and help us improve our services.

Does the ARL use cookies?

When you register on our Website, we might store some information on your computer in the form of a "cookie" (i.e. a small piece of text that stores information on your browser in your computers hard drive) or similar file. We do this to collect information about your activities on the website and/or to prevent you from re-entering all your registration data at each connection such as saving your passwords. Your browser is probably set to accept cookies. However, if you would prefer not to receive cookies, you can alter the configuration of your own browser to refuse cookies. We do not use cookies to collect Personal Information from Website visitors.

Business Transitions

In the event ARL goes through a business transition, such as a merger, acquisition by another organization, or sale of all or a portion of its assets, your Personal Information might be among the assets transferred. You will be notified via this Website of any such change in ownership or control of your Personal Information.

How can I get more information about the Privacy Policy?

If you have questions or concerns about the Privacy Policy, you can contact the ARL at:

Animal Rescue League of Boston
10 Chandler Street
Boston, MA 02116
Via email:


ARL reserves the right to amend this policy at any time as needed. We will post changes here, so please check back periodically. Changes will take effect when posted and your continued use of the site will constitute your agreement to the changes. We appreciate your confidence in ARL and its MATCH-UP II program and thank you for all you do and help us do on behalf of animals.

This Privacy Policy is effective as of February 28, 2011.